Press Ecosystem
Press Ecosystem

Media Assets

These brand and copy guidelines demonstrate the correct way for organisations to apply the USA₮ brand, if permitted by Tether and its guidelines below.*

*Important Guidelines Note

By downloading or using any of the assets contained in this media kit, you agree to the following XXXX brand use terms and conditions (the “Brand Terms”) issued by the company behind the XXXX stablecoin (the “Company”):

  1. Ownership of intellectual property
    All logos, icons, trade names, word marks, design marks and any other brand assets included in this media kit are the exclusive property of the Company and/or its affiliates.
    No intellectual property rights are assigned or transferred to you. You are granted only a limited licence to use the assets in accordance with these Brand Terms.
  2. Limited licence to use the XXXX brand
    The Company grants you a non-exclusive, non-transferable, revocable and limited licence to use the XXXX logos and icons solely for: press and media coverage,
    educational or informational materials,
    technical integrations,
    marketing or communication materials that accurately and fairly describe your use of XXXX.
    Any use must comply at all times with the XXXX Brand Guidelines (where applicable, include a link to the guidelines).
  3. Strict restrictions on use
    You must not:
    modify the logo or icons other than to resize them proportionally. You may not alter colours, proportions, typography, shapes or internal elements;
    combine the XXXX brand with any other logo or branding in a way that could cause confusion as to the origin of any product or service, or imply a partnership, endorsement or sponsorship that does not exist;
    use the XXXX brand in any misleading, defamatory, abusive or unlawful manner, or in connection with activities that could harm the reputation of XXXX or the Company;
    use the XXXX brand in a way that suggests approval, recommendation, sponsorship or any corporate or regulatory relationship with the Company without prior written consent.
  4. Accurate and non-misleading representation
    The XXXX brand must be used only to accurately refer to the XXXX stablecoin and/or official products and services of the Company.
    You must not use the brand in any way that may mislead users, customers or regulators as to which entity issues, manages or controls XXXX.
  5. Right to review and revoke
    The Company reserves the right, at its sole discretion, to review any use of the XXXX brand and to revoke this licence at any time if it considers that the brand is being used inappropriately or in breach of these Brand Terms.
    Upon request from the Company, you must promptly cease any use of the XXXX brand and remove or update any materials that the Company considers non-compliant.
  6. Approvals and special use cases
    For any proposed use of the XXXX brand that falls outside the scope of these Brand Terms (including but not limited to co-marketing campaigns, joint announcements, prominent placement in financial products or regulated services), you must obtain the Company’s prior written approval.
    Please contact us at [legal/brand email] with details of the intended use.

By clicking “Download media kit”, you confirm that you have read, understood and agree to be bound by these Brand Terms and by the Company’s applicable policies governing use of the XXXX brand.